How To See Your Google Reviews - And How To Start Managing Your Reputation

Online reviews are extremely important - most customers will rummage through Google reviews and look for actual human feedback before deciding whether they’ll choose a business or not. So in a sense, not managing your online reputation can make or break your business.

But before you start your reputation management endeavor, you first have to learn how to see your Google reviews.

Finding your Google Business Profile reviews

You might wonder how to see your Google Business Profile reviews so you can start managing them. The process is simple as all you have to do is this:

1. Open the Business Profile Manager app or, if you’re accessing via desktop, go to the business page on Google
2. Use your credentials to log into your profile
3. Navigate to your reviews section to see all the reviews your customers published on your business listing.

The process is the same for iPhone users.

How To Start Managing Your Reputation

Now that you know how to see your Google reviews, you can start taking steps to grow your online reputation. 

Before you dive headlong into the reputation management business, take a look at the reviews you got so far. Here’s what you should note down:

1. The number of reviews you have right now: If your business is open for a while and you only have about ten reviews to your name, you’re doing something wrong. 

2. Your current star rating: Contrary to popular belief, you don’t have to have a perfect star rating. In fact, a strong 4.5 will attract the same amount of customers. 

3. Check if you have any reviews you haven’t responded to: Acknowledging your customers is very important, which is why you should never let any reviews go unanswered.

4. Check for negative reviews: These are inevitable, but you should never let them get out of hand.

5. Check if the details on your listing are correct: Glitches on Google happen all the time so you should periodically check if all the details are correct and if there are any duplicate listings.

Once you have that information, you’ll have a baseline for future comparisons. If you have three negative reviews and a star rating of 3 stars, with proper review management, you’ll bump it out to at least 4.5 in no time.

Here’s what you should do:

Ask Your Customers To Leave Feedback

Your customers could be happy with your service or product, they might even be loyal, but if you don’t ask them to leave a review, they’ll probably just forget to do it.

This is why you should always remind every customer to do so by emphasizing how much their opinion matters. The problem is that this is more complicated than it seems, especially if you plan on sending out review requests manually or asking in person. 

The best way to simplify this aspect of review management is to use a platform like ReviewArm which allows you to send out review requests automatically after closing a sale. What’s even better is that this helps you solve another challenge of generating customer feedback - timing.

Even if you ask a customer in person, they may say they’ll do it, but once they get home, they’ll simply forget. With ReviewArm, you’ll never miss this window as your review request will arrive in the form of a text at exactly the right time.

As a bonus, with the reviews you’ll be able to generate consistently, you’ll quickly lessen the impact of any negative feedback you have on your listing.

Respond To Reviews

You should respond to every review regardless of whether it’s positive or negative. While positive reviews are quite easy to answer back, criticism can be a tough cookie to crack (particularly  if you take it personally).

To respond in a matter that helps you avert a reputation crisis, plainly acknowledge the criticism, thank the reviewer, apologize for any issue that arose, and invite them to resolve it offline.

Keep in mind that negative reviews are part of doing business. The good news is that you can turn them into an opportunity to discover areas of improvement.

However, you should do this as quickly as possible. Most customers expect to see a quick response, more so if it’s an unhappy customer. The prospect of going to your Google profile every day and responding to each review manually might fill you with dread. Thankfully, ReviewArm can help you overcome this challenge as well by centralizing all your reputation management processes.

By using this software, you can kick back and keep track of all the review platforms from a single dashboard. Since it has a powerful alert system, you’ll receive a notification whenever you receive new feedback. That way, you’ll never miss a single review.

Pro tip: While it’s impossible to delete negative reviews, you can report those that are obviously fake. If you keep getting comments that are off-topic, don’t reflect the customer experience, or are offensive, make sure to report them in order to maintain a positive brand image.

Track Your Results

Once you write down your ‘’base stats’’, you’ll have an easier time tracking results of your review management strategy. If you see the quantity of your reviews rise and your star rating increase, you’ll know you’re on the right path - keep doing what you’re doing!

If not, look for any gaps in your strategy and adjust accordingly. Maybe you can increase your response rate or find a better time to send out your review requests.

Pro tip: Use a platform like ReviewArm to easily share customer testimonials to your website or social media. By doing this, you can attract even more customers!

Tech-fueled Reputation Management

Learning how to see your Google reviews is just the beginning - everything you do past that point will determine how many new customers you can attract. Reputation management is a must if you want to stay relevant, but many businesses fail to do it just because they lack the resources to do so. 

It’s also one of the most repetitive things out there and many smaller businesses simply don’t have the willpower to do it consistently. 

With ReviewArm, you’ll unlock a way to keep track, generate, and manage your online reviews from all the major review platforms. Ultimately, this helps you overcome every challenge in the grueling practice that is reputation management.

Sign up for a free demo, and learn about the full range of features ReviewArm offers.